For French philosopher Michel Foucault, “discontinuity” described the historical fact that "things are no longer perceived, described, expressed, characterized, classified, and known in the same way" from one era to the next. In the past, an “era” would be exemplified by the kind of large scale changes experienced between the industrial revolution and the information revolution. But as the pace of change accelerates, sudden shifts in perception create new trends that seem to turn on a dime.
The demands on business model innovation during head-spinning episodes of “discontinuity” require managers to sift out the opportunities hidden within the threat. New circumstances alter the outcomes pursued by employees and customers. All of a sudden, stakeholders want to be or get or do something entirely different. It is critical that businesses avoid locking into one way of delivering value to their internal and external customers. Instead, every organization is forced to transform and renew itself by building better processes and value propositions to exploit the opportunities in the ever-changing environment.
To thrive in today‘s marketplace, to have longevity, every business now must engender a culture of transformation. In an era of shorter business cycles and increasing competition, risk is inevitable, and encouraging a culture of transformation has become critical to ongoing success.
Mariner Innovations is here to help your team map the path to the future by helping you identify new ways to address internal and external requirements, more simply, more conveniently and more affordably. More than half of the 26 companies founded in the last quarter century that have entered the Fortune 500 in the 10 years before the current recession did so through business model innovation. Mariner Innovations helps you transform your current business model through transformation of your business process and business architecture.